Program Application

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Conversion action Online purchase with processed valid payment
Cookie days 30 day(s)
Commission type Percent of Sale
Base commission 5.00%


This Independent Influencer Agreement (including any schedules, exhibits or addenda attached hereto, the “Agreement”), is made and entered into as of the date identified below (the “Effective Date”), by and between Effie’s Paper, LLC (“Effie’s Paper”), with an address of 147 Prince Street, Suite 207, Brooklyn, NY 11201, United States and the influencer identified below (“Independent Influencer” or “you”). In consideration of the mutual promises contained herein, the parties agree as follows:

1. Services.

The Independent Influencer Program. Independent Influencer agrees to provide to Effie’s Paper under the terms and conditions of this Agreement, services (the “Services”) in connection with Effie’s Paper's Independent Influencer Program (the “Program”). As part of the Services, Independent Influencer will generate and post content (including, without limitation, text, videos and images) regarding the Effie’s Paper brand and Effie’s Paper products on Independent Influencer’s Instagram, Instagram Story, Twitter, Facebook, blog and potentially YouTube and Pinterest (the “Social Channels”) (collectively the “Content”) in an effort to generate sales.

Independent Influencer agrees to:

·       Devote such of his/her time, resources and best efforts to the Services as is reasonably necessary to perform them in a professional and diligent manner

·       Comply with all applicable laws and regulations.

·       Determine, in his /her discretion, the time, place, manner, means, methods and independent/personal resources by which the Services are performed and achieved.

·       Provide and utilize his/her own equipment, tools and other resources in performing the Services but Effie’s Paper will provide to Independent Influencer certain informational materials to facilitate the creation of Independent Influencer's created content to his/her Social Channels (such photos and other materials are collectively referred to as the “Effie’s Paper Materials”).

·       Be responsible for (i) creating and editing the Content and (ii) either emailing to Effie’s Paper such Content to upload to the Influencer Page or posting such Content on the Social Channels. All such Content that is uploaded to the Influencer Page will be posted to the Influencer Page subject to prior review by Effie’s Paper. Effie’s Paper has the right to remove any Content from the Influencer Page.

·       It is understood and agreed that Independent Influencer will be an independent contractor, is not and will not be considered an agent or employee of Effie’s Paper (or any of its affiliates or related entities), and shall have no authority to bind Effie’s Paper (or its affiliates or related entities) by contract or otherwise.



2. Restrictions.

Independent Influencer agrees that they will not:

·       Make any derogatory statements about Effie’s Paper and/or Effie’s Paper products

·       Link to any third-party websites, other than the Social Channels.

·       Resell or distribute any Effie’s Paper products, including those received for free or as gifts, for commercial purposes.

·       Promote Effie’s Paper products, the Effie’s Paper brand, and/or the Program via any paid media channels.

·       Promote Effie’s Paper products, the Effie’s Paper brand, and/or the Program and/or the via any website, media, social media, or electronic presence or resource that may be considered pornographic, lewd, offensive, or discriminate.

·       Engage in any fraudulent transactions, as reasonably determined by Effie’s Paper, including without limitation making transactions from Influencer's IP addresses or computers under Influencer's control.




3. Compensation.

In consideration for the Services, Effie’s Paper will pay to Independent Influencer a percentage of the Net Revenue (as defined below) collected by Effie’s Paper in accordance with the Commission Appendix below (the “Commission(s)”). For purposes of this Agreement, “Net Revenue” means gross fees received by Effie’s Paper from Qualifying Orders (as defined below), less amounts paid for using store credit or gift certificates, taxes, duties and transaction-based costs and expenses, including but not limited to payment process fees and shipping fees. For purposes of this Agreement, “Qualifying Orders” means purchases of Effie’s Paper product(s) via the Independent Influencer’s custom URL that are made by a method of payment accepted by Effie’s Paper. The Commission is also only paid to Independent Influencer if the Qualifying Order is final -any returns will cause that specific Commission to be deducted out of the month payouts. The Commission will be calculated solely based on records maintained by Effie’s Paper using its standard methodologies. Effie’s Paper will pay Independent Influencer its Commission at the end of each month. Commissions due hereunder will be made by Effie’s Paper to Independent Influencer through its payment processor (“Payment Processor”), which, as of the Effective Date, is PayPal Holdings, Inc. Independent Influencer is solely responsible for creating and maintaining a Payment Processor account, and communicating such account information to Effie’s Paper for purposes of receiving the payments set forth herein. Effie’s Paper is not responsible for making any payments based on any amounts which result from any fraudulent transactions, as reasonably determined by Effie’s Paper, including without limitation any transactions originating from Influencer 's IP addresses or computers under Influencer's control.


4. Confidentiality.


Definition. “Confidential Information” means all trade secrets and confidential or proprietary information, whether or not in writing, concerning Effie’s Paper's business technology, business relationships or financial affairs which Effie’s Paper has not released to the general public. By way of illustration, Confidential Information includes, but is not limited to, information or material which has not been made generally available to the public, such as: (i) corporate information , including plans, strategies, method, policies, resolutions, negotiations or litigation;(ii) marketing information, including strategies methods, customer identities or other information about customers , prospect identities or other information about prospects, or market analyses or projections; (iii) financial information, including cost and performance data (iv) operational and technological information , including plans, specifications, manuals, forms, templates, software, designs, methods, procedures, formulas, discoveries, inventions improvements, concepts and ideas; and (v) personnel information, including personnel lists, reporting or organizational structure, resumes, personnel data. Confidential Information also includes information received in confidence by Effie’s Paper from its customers or suppliers or other third parties.


Non-Disclosure and Non-Use Obligations. Independent Influencer will not, at any time, without Effie’s Paper 's prior written permission, either during or after the term of this Agreement, disclose any Confidential Information to anyone outside of Effie’s Paper, or use or permit to be used any Confidential Information for any purpose other than the performance of the Services for or on behalf of Effie’s Paper. Independent Influencer will cooperate with Effie’s Paper and use best efforts to prevent the unauthorized disclosure or use of any and all Confidential Information. Independent Influencer will deliver to Effie’s Paper all copies of Confidential Information in Independent Influencer's possession or control upon the earlier of a request by Effie’s Paper or termination of this Agreement for any reason.
Information of Third Parties. Independent Influencer understands that Effie’s Paper is now and may hereafter be subject to non-disclosure or confidentiality agreements with third persons which require Effie’s Paper to protect or refrain from use of Confidential Information. Independent Influencer agrees to be bound by the terms of such agreements in the event Independent Influencer has access to such Confidential Information.

5. Intellectual Property Rights.

a. Content License.

Independent Influencer hereby grants to Effie’s Paper and its subsidiaries, affiliates, licensees, agents, representatives, successors and assigns:

·       Unrestricted, fully-paid, royalty free, exclusive, transferable and irrevocable rights, power and authority to use, reproduce, publish, print, distribute, transmit, copy or otherwise use any of the Content, worldwide and perpetually, in whole or in part, in any medium known now or later discovered, for the purpose of its advertisements, promotions, marketing activities, public relations, educational and other commercial or non-commercial purposes, subject only to the payment made to Independent Influencer in section 2 hereof.

·       Independent Influencer shall have the revocable, unlimited, perpetual and worldwide right to use the Content, for Independent Influencer’s promotional purposes, in any and all media now known or hereafter developed.

·       With respect to Content which portrays Independent Influencer’s face, body and voice (the “Restricted Materials”), Effie’s Paper shall have the right to use the Restricted Materials unless objected to by the Independent Influencer.
Other Developments.

Independent Influencer hereby grants to Effie’s Paper and its affiliated companies, successors and assigns, the royalty-free, perpetual, unrestricted, transferable, irrevocable sublicensable,
non-exclusive, worldwide right and license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, perform and display any content or other materials, other than the Content, (i) submitted to Effie’s Paper in connection with the Program or (ii) otherwise created by Independent Influencer in connection with the Services, (collectively, the “Other Developments”)


b. Effie’s Paper Materials and Trademark.

Except for Independent Influencer's limited right to use the Effie’s Paper Materials solely in connection with performing the Services, Effie’s Paper retains all right title and interest in the Effie’s Paper Materials, including all related intellectual property rights. Effie’s Paper hereby grants to Independent Influencer, a limited, non-exclusive, non-transferable license to use and display Effie’s Paper's name, website address, logo and trade names (the “Marks”), solely in connection with performing the Services.

Independent Influencer agrees that any use of the Marks:

·       Will comply with Effie’s Paper's quality standards and trademark guidelines, which may be provided by Effie’s Paper to Independent Influencer from time to time

·       Will solely inure to the benefit of Effie’s Paper. The Marks are proprietary and nothing in this Agreement constitutes the grant of a general license for their use. Independent Influencer does not acquire any right, title or interest in the Marks or the goodwill associated therewith. Independent Influencer agrees not to (A) attack the Marks or assist anyone in attack in the Marks, and (B) make any application to register the Marks or use any confusingly similar trademark, service mark, trade name, iconography, or derivation thereof including, but not limited to, the registration of any domain name including any of the Marks, during the term of this Agreement and thereafter.



c. Federal Trade Commission Requirements.

Independent Influencer acknowledges and agrees that the provisions of the Federal Trade Commission's Guides Concerning Use of Endorsements and Testimonials in Advertising (the “Guides”) apply to Independent Influencer's provision of the Services hereunder. Independent Influencer represents and warrants that he or she has read and understands the Guides and their requirements, and that the Content and Other Developments (including, without limitation, social media communications regarding Effie’s Paper products, the Effie’s Paper brand and/or the Program) will contain clear and prominent disclosures compliant with the Guides.

d. Independent Influencer Social Channels.

·       If Effie’s Paper so elects, Effie’s Paper may link to, and stream content from Independent Influencer’s Social Channels on its websites, social media channels and in other Effie’s Paper advertising and promotional materials.


6. Representations and Warranties.

Independent Influencer represents and warrants that:


·       He or she is at least 18 year of age and legally allowed to live and work in his/her country of residence;


·       The Services will be performed in a professional, lawful and workmanlike manner, in accordance with any terms and conditions set forth herein and in the Effie’s Paper Materials;

·       The Content and Other Developments are Independent Influencer' s original work
Use of the Content and Other Developments by Effie’s Paper will not infringe or involve the misappropriation of any third party rights;


·       All clearances and licenses relating to the use of the Content or Other Developments have been obtained by Independent Influencer;

·       Except as expressly set forth herein, no fee, compensation or any other payment whatsoever will be payable by Effie’s Paper for any Content or Other Developments or any content or material incorporated therein to any third party; and

·       He or she will comply with all applicable laws, rules and regulations, including the Guides.




Independent Influencer shall indemnify and hold Effie’s Paper, its affiliates and their respective directors, officers, agents and employees harmless from and against all claims, demands, losses, damages and judgments, including court costs and attorneys' fees, arising out of or based upon the Services and/or Independent Influencer's performance thereof including, but not limited to, (a) any claim that the Services provided hereunder or, any related intellectual property rights or the exercise of any rights in or to any Content, Other Development, Influencer IP or related intellectual property rights infringe on, constitute a misappropriation of the subject matter of, or otherwise violate any patent, copyright, trade secret, or trademark of any person or breaches any person' s contractual rights; and (b) any breach or alleged breach by Independent Influencer of any representation, warranty, certification, covenant, obligation or other agreement set forth in this Agreement.

8.Term; Termination.

This Agreement will commence on the Effective Date and continue until terminated as set forth herein. Either party may terminate this Agreement.  Effie’s Paper may, in addition to any other rights it may have at law or in equity, may terminate this Agreement immediately and without prior notice if Independent Influencer refuses to or is unable to perform the Services or is in breach of any material provision of this Agreement. Upon any termination of this Agreement, all rights and duties of the parties toward each other shall cease, except that the following Sections shall survive: 2 (with respect to any Net Revenue accrued during the term of this Agreement but not yet paid); 3, 4(a), 4(b), 4(c) and 5 through 13 (inclusive).

9. Independent Contractor; No Agency.

Independent Influencer is not and shall not be deemed an employee, agent, joint venture or partner of Effie’s Paper, and neither party shall have any right or authority to assume or create any obligation on behalf of or bind the other party in any manner whatsoever.

10. Limitation of Liability.


11. Governing Law, Jurisdiction and Venue.

The provisions of this Agreement will be construed and enforced in accordance with, and any dispute arising out of or in connection with this Agreement, including any action in tort, will be governed by, the laws of the State of New York. Each party hereby irrevocably submits to the exclusive jurisdiction and venue of the courts within New York City.

12. Notices.

All notices or other communications, required or permitted to be given hereunder, shall be in writing and shall be delivered electronically, personally or mailed, certified mail, return receipt requested, postage prepaid, to the parties at their addresses as set forth above. Any notice given electronically shall be deemed received on the business day following transmission. Any notice mailed in accordance with the terms hereof shall be deemed received on the third day following the day of mailing. Either party may change the address to which such notices to such party may be given hereunder by serving proper notice of such change of address to the other party.

13. Equitable Relief.

Independent Influencer and Effie’s Paper agree that it would be impossible or inadequate to measure and calculate Effie’s Paper's damages from any breach by Independent Influencer of this Agreement. Accordingly, Independent Influencer and Effie’s Paper agree that if Independent Influencer breaches this Agreement; Effie’s Paper will have available, in addition to any other right or remedy available and notwithstanding anything to the contrary in Section 10 above, the right to obtain from any court of competent jurisdiction an injunction restraining such breach or threatened breach and specific performance of Sections 3, 4 and Section 8. Independent Influencer and Effie’s Paper further agrees that no bond or other security shall be required in obtaining such equitable relief and Independent Influencer and Effie’s Paper, hereby consent to the issuances of such injunction and to the ordering of such specific performance.

14. Miscellaneous.

If any provision of this Agreement is found to be invalid by any court or arbitrator having competent jurisdiction, then the meaning of said provision shall be construed, to the extent feasible, so as to render the provision enforceable, and if no feasible interpretation would save such provision, it shall be severed from the remainder of this Agreement which shall remain in full force and effect. Failure of Effie’s Paper to act on or enforce any provision of this Agreement shall not be construed as a waiver of that provision or any other provision of this Agreement. No waiver shall be effective against Effie’s Paper unless made in writing, and no such waiver shall be construed as a waiver in any other or subsequent instance. Except as expressly agreed by Effie’s Paper and Independent Influencer, this Agreement constitutes the entire agreement between Independent Influencer and Effie’s Paper with respect to the subject matter, and supersedes all previous or contemporaneous agreements, whether written or oral, between the parties with respect to the subject matter. The section headings are provided merely for convenience, and shall not be given any legal import. Neither this Agreement nor any right hereunder or interest herein may be assigned or transferred by Independent Influencer without the express written consent of Effie’s Paper. Effie’s Paper may assign any or all of its rights and obligations under this Agreement without Independent Influencer's written consent to any affiliate or to another third party affiliate by way of merger, acquisition, consolidation, or sale or transfer of all or substantially all of Effie’s Paper's assets or capital stock. Any attempted assignment, delegation or transfer to a third party in violation hereof shall be null and void. Subject to the foregoing, this Agreement shall be binding on the parties and their successors and assigns.

Commission Appendix

For Qualifying Orders in a calendar month, Effie’s Paper will pay to Independent Influencer commission payments in accordance with the following table, with the exception that Effie’s Paper could have promos that could go to higher percentages as incentive, all details of such promos to be at Effie’s Paper's sole discretion and communicated to Independent Influencer in due time:

Commission Percentage
5% of Net Revenue

For purposes of this Commission Appendix, each Qualifying Order shall count as one Qualifying Order, regardless of the number of Effie’s Paper Products that are purchased pursuant to such Qualifying Order.